TPT Work Samples
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Transforming TPT: A Digital-First Rebrand
When I joined Teachers Pay Teachers (TPT), they were kicking off the start of a new chapter. For years, TPT had been a marketplace for printable resources, but with the rise of laptops in the classroom, the demand for digital materials was growing. At the same time, TPT was evolving its business model, testing district-level…
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Designing a Tool Inside a Marketplace: How Easel’s Pivot Boosted Teacher Engagement
When I joined TPT, we were developing a tool designed to create interactive activities in the classroom—something that was already gaining traction due to a growing need for digital solutions. Teachers, especially in hybrid and remote classrooms, were seeking ways to engage students in more interactive, dynamic lessons. We knew that classrooms were becoming increasingly…
Justin Dickinson 