TPT Work Samples
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Easel: Reframing Quizzes as Assessments
Using teacher research to redefine an MVP Role: Product DesignerCompany: Teachers Pay TeachersProduct: EaselTeams: Product, Engineering, UXR, Educational Research When Teachers Pay Teachers explored building a new graded product within Easel, we initially referred to the work internally as “Quizzes.” Early teacher research revealed that while grading mattered, the quiz mental model was too narrow…
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Easel: Launching an Interactive Learning Platform
From marketplace add-on to standalone product with 10x adoption in 8 months Role: Product DesignerCompany: Teachers Pay TeachersProduct: Easel (New Product Launch)Team (other than me): Senior Designer (authoring tool), Product, Engineering, Marketing, Brand, UXRTimeline: [Launch + first 8 months] Teachers Pay Teachers built its reputation as a marketplace for downloadable, printable teaching materials. When the…
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Building a Robust Design System at TPT
TPT had never implemented a formal design system, which made it difficult to maintain consistency and efficiency as the platform grew. Without a unified system, design and development efforts were often duplicated, slowing down the ability to test and launch new features. To address this, we built a scalable, cohesive design system that standardized UI…
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Reimagining “My Library”: A Vision for TPT’s Future
Overview When I joined Teachers Pay Teachers (TPT), it was primarily a marketplace for printable resources. This meant that My Library—a dashboard where teachers stored their purchased materials—was mostly home to PDFs and documents, with most users having only a handful of purchases. As TPT evolved, My Library needed to be rethought to accommodate a…
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Elevating Products Through Visual Design
Great design is more than just function—it’s about creating experiences that are visually compelling, intuitive, and memorable. As a senior product designer and visual communicator, I specialize in bringing brands to life through strong visual identities, scalable design systems, and engaging UI experiences. What I Do My Approach Great visual design goes beyond aesthetics—it enhances…
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Branding Easel: Creating a Distinct Identity for TPT’s Digital Future
As Teachers Pay Teachers (TPT) expanded beyond a marketplace for printable resources, the company was building its first major digital product: Easel which needed its own brand identity. This interactive tool was built to empower educators to create, edit, and share digital lessons—a major shift from TPT’s traditional offerings. The goal was to define the…
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Transforming TPT: A Digital-First Rebrand
When I joined Teachers Pay Teachers (TPT), they were kicking off the start of a new chapter. For years, TPT had been a marketplace for printable resources, but with the rise of laptops in the classroom, the demand for digital materials was growing. At the same time, TPT was evolving its business model, testing district-level…
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Designing a Tool Inside a Marketplace: How Easel’s Pivot Boosted Teacher Engagement
When I joined TPT, we were developing a tool designed to create interactive activities in the classroom—something that was already gaining traction due to a growing need for digital solutions. Teachers, especially in hybrid and remote classrooms, were seeking ways to engage students in more interactive, dynamic lessons. We knew that classrooms were becoming increasingly…